Lancer is a leading manufacturer and marketer of beverage dispensing systems serving customers throughout the world. Headquartered in San Antonio, Texas, Lancer maintains sales and/or manufacturing facilities in United States, Mexico, Australia, Belgium, and New Zealand. Lancer is a subsidiary of Hoshizaki Electric Co. Ltd., one of the world's largest suppliers of commercial kitchen equipment. Today, Lancer is a vertically integrated manufacturer, employing approximately 1,500 associates in the United States, Mexico, Australia, New Zealand, the Far East, and Europe. Lancer manufactures a complete range of mechanically cooled and ice cooled soft drink dispensers, dispensing valves, carbonators, beer dispensing equipment and an extensive line of beverage dispensing parts and accessories. These products are marketed through a network of company sales representatives and authorized distributors.

Lancer Quality

Lancer will consistently design, manufacture, and market superior quality products. Lancer will meet or exceed customer’s needs and expectations, and is committed to a Quality Program that drives continual improvement.